Katie Holmes, Diane Keaton and Queen Latifah, will appear on a California Lottery Scratcher ticket.
The trio will star in the lottery ticket to promote their new film, “Mad Money,” about three female employees of the Federal Reserve who plot to steal money that is about to be destroyed.
“Mad Money” Scratchers will not only offer players the chance to win cash prizes ranging from $10 to $1,000, but will also offer a slew of exciting second chance prizes. These prizes include: a trip for two to the Los Angeles premiere of “Mad Money,” a walk-on role in a movie, “Mad Money” DVDs, and autographed “Mad Money” posters.
“When people think of California, they think of Hollywood, which is why the California Lottery is thrilled to enter into a new partnership with friends in the movie industry, Overture Films,” said Lottery Director Joan Borucki. “‘Mad Money’ is a great tie-in for our products!”
The “Mad Money” Scratchers will be available in late November. “Mad Money” opens in theaters on January 18, 2008.