Justin Baldoni Hires Veteran PR Crisis Manager Amid ‘It Ends With Us’ Feud Rumors

Justin Baldoni has hired veteran public relations crisis manager Melissa Nathan amid the release of his and Blake Lively’s latest film, “It Ends With Us,” according to multiple published reports. The actor, who stars in and directs the movie adaptation of Colleen Hoover’s best-selling 2016 novel, has been noticeably absent from the rest of the cast during the blockbuster’s press tour, instead doing interviews solo, with social media sleuths also pointing out that a handful of his costars don’t seem to follow him back on Instagram. Plus, at the New York premiere on Aug. 6, the 40-year-old did not appear to pose with his fellow cast on the red carpet, which includes Blake, Brandon Sklenar, and Jenny Slate.